"Alcoholic Drinks in France" Published
Two key factors have adversely impacted the total sales volume of alcoholic drinks in 2012. On one hand, the new Fillon tax on strong-ABV drinks has slapped a severe blow to spirits, a category which had been fetching positive growth rates 's throughout the review period, causing it to slump by 2% in volume. In response to soaring prices, French consumers have shifted part of their purchases onto less impacted close substitutes such as spirit-based RTDs or have adopted mini-sized...
View full press release