Just Released: "Fast Food in Chile"
During 2012, a large proportion of fast food consumers were office workers and executives thanks to shorter lunch hours being the main reason for their preference for fast food. Fast food is also affordable and outlets are conveniently located for such a consumer base, which justifies the consumption of fast food among a large proportion of the Chilean population. This is despite a concurrent health and wellness trend that has increased awareness among consumers, helped by the government,...
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