Fast Food in Turkey - New Market Report
In 2012, fast food witnessed good current value growth, demonstrating the second most dynamic performance in current value terms in Turkish consumer foodservice. The dynamism stemmed from the success of chained fast food, which recorded 12% current value growth. Increasing numbers of outlets was the main reason for the growth. Independent outlets also witnessed positive growth for the first time since 2007 as a result of increased numbers of independent outlets, with the operators being...
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