New Market Study Published: Travel and Tourism in Macedonia
Intensive advertising activities, which included adverts via international broadcasters, subsidies in the hotel industry and the image of Macedonia as a new unexplored destination, had a positive impact on foreign tourism flows in 2012. On the other hand, airport takeovers, in Skopje and Ohrid by Turkish company TAV Airports Holding, significantly lowered fare prices and made these two airports more competitive. So, the most expansive arrivals in 2012 came from China. Due to the many emigrants,...
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