Frozen Processed Food in Slovenia - New Market Study Published
Unlike many other packaged food categories, frozen processed food is seeing growth in sales despite the adverse economic situation in the country. The main reason for this stems from the relatively lower prices these products carry compared to fresh food and chilled processed food substitutes. In addition, the growing need for convenience among Slovenian consumers is also pushing up demand for frozen processed food as it does not need much time for preparation and can be stored in a freezer...
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