Recent Study: Packaged Food in Costa Rica
As the local economic situation continues moving through its stabilisation process, Costa Rican consumers continue to adopt a more price-conscious position when it comes to buying most packaged foods. Nowadays consumers from all socioeconomic segments tend to evaluate with more detail the value offered by the products they intend to buy, even in the case of higher income consumers and their demand for added value and indulgence products. Besides the slow economic recovery, another important...
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