New Market Study Published: Sugar Confectionery in Canada
Retail sales of sugar confectionery are expected to remain relatively flat in 2013 in current value terms, whilst retail volume sales are expected to register a slight decline. The mature category was characterised by a slow pace of innovation and marketing initiatives throughout the year, which was compounded by the consumer trend toward the reduced consumption of sugar in light of the health and wellness trend in diet and lifestyle. Sugar confectionery in general typically relies on younger...
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