Yoghurt and Sour Milk Products in Ecuador - New Market Research Report
The trend to consume healthier products is still developing in Ecuador, mainly among middle- and high-income groups. The recognition that yoghurt and sour milk drinks are healthy products, coupled with an increased understanding of probiotics and prebiotics has provided significant support for growth in 2013. Yoghurt is considered by parents as a healthy and in generally affordable option for their children's lunches and for family consumption at home.
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