New Market Study Published: Bottled Water in Guatemala
In 2013, bottled water registered a 5% total current value growth and sales of GTQ8.7 billion. Increased competition in bottled water, mainly from small independent companies which sell bottled water at very low prices, are forcing companies to respond by being more innovative and introducing new products in the category. In 2013 Fabrica de Bebidas Gaseosas Salvavidas introduced new flavours in flavoured bottled water, and the new carbonated bottled water Santa Delfina to target more...
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