Snack Bars in Saudi Arabia - New Market Research Report
Snack bars continued suffering from intense competition from other packaged food categories, particularly breakfast cereals, confectioneries and bakery products. Compared to manufacturers of snack bars, the manufacturers of these products spent heavily on various fronts including new product developments, advertising and in-store promotions, thereby retaining their customers. The lack of any activity from snack bar companies also resulted in low awareness of these products among consumers,...
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