New Market Research Report: Soup in Indonesia
The increasingly busy lifestyles of urban consumers has prompted a growing need for practical meal solutions, such as packaged soup, as this product type allows busy consumers to have more meal variety with little time needed for preparation. With such rising demand, both domestic and foreign soup manufacturers compete to offer a selection of soup formats, covering canned/preserved, dehydrated and frozen soup. The soup category witnessed current value growth of 14% in 2013. Growth was also...
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