Recent Study: Baked Goods in Tunisia
The main trend in 2013 was the increase in the importation of cereals due to increased demand and cheaper cost of importing, particularly due to the devaluation of Tunisian dinars. Both factors led companies to increase the prices of baked goods. More importantly, the increase in importing cereals is mainly due to the fact that baked goods, especially bread, is still the most essential product in Tunisia. In other words, despite bread being considered a mature category, demand is still...
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