Now Available: Noodles in Ukraine
Over the review period, instant noodles led current value growth within noodles due to its convenience in preparation and attractive price. However, growing health consciousness of consumers towards the end of the review period forced them to be more concerned about their diets and in turn to start to search for healthier options. Plain noodles remain not very popular amongst Ukrainians as there is no developed culture of preparing Asian types of noodles, as well as variants of dishes with...
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