Market Report, "Sanitary Protection in Uruguay", Published
2013 is marked by the launching of Kotex Evolution applicator tampons by Kimberly-Clark Uruguay SA, the first such product to be commercialised in Uruguay. Following this launch, the company also repositioned its digital Kotex Day's tampons to compete in more favourable terms against Johnson & Johnson de Uruguay SA's traditional o b brand and the new Nosotras tampons from Dicasold SA.
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