New Market Research Report: Consumer Appliances in Canada
The Canadian economy and housing market continued to register only moderate growth, with consumer confidence remaining low. The Buy Index, which measures the propensity for large ticket purchases such as major household appliances, reached 92 for much of 2013, shifting to 100 for 2014, which is the point of equilibrium. This reflects marginal improvement inpotential demand which will likely come from renovations and upgrades. Alternatively, sales of small appliances were less impacted by the...
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