Gum in South Korea - New Market Research Report
In South Korea, gum sales will continue to increase marginally due to falling growth in demand for gums fortified with xylitol which is a functional ingredient for teeth health and a lack of innovation in developing replacements. In 2013, gum is expected to see value growth of 2%, to reach Won375 billion. Bubble gum will continue negative value growth of -1% in 2013. This decline will be caused by market saturation and consumer awareness that chewing bubble gum is bad...
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