Polishes in Kazakhstan - New Market Report
In 2013, polishes continued to register strong current value growth of 9%. Increases in consumer disposable incomes positively impacted sales of polishes in 2013. A demand for polishing products is also developing in line with hygiene trend. As a result, the number of consumers increased, with new customer groups beginning to purchase the products. An increase in frequency of purchase was also noted, with all of these developments boosted by improving living standards in Kazakhstan.
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