Market Report, "Hot Drinks in the Netherlands", Published
Hot drinks industry registered a decline in value sales during 2013, with coffee in particular experiencing struggles. Coffee suffered a significant value sales decline as there started to be a shift away from the more expensive pod formats to other alternative formats, pushing down value sales. Given the fact that coffee is the largest category within total hot drinks, the decline in coffee sales meant a decline in overall hot drinks. In fact, tea still registered a positive performance in...
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