Market Report, "Wound Care in Ukraine", Published
Unlike other over-the-counter categories, wound care in the US is not driven by any noticeable demographic or lifestyle trends. Common factors, such as the greater incidence of allergies, the struggle with obesity, and increased use of prescription medicine, have yet to have a noticeable impact on wound care. If anything, the ageing population is mildly limiting to growth, because fewer children means fewer cuts and scrapes from playtime activities, and fewer sales of more expensive bandages that come in different...
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