Market Report, "Nappies/Diapers/Pants in South Africa", Published
Nappies/diapers/pants is a dynamic industry in South Africa in 2013. Key players played an important role thanks to their growing presence in manufacturing in the country. Domestic production thereby led to fierce price competition within the category. Such a challenging market was driven by lower purchasing power, allowing brand owners and private label to compete fiercely for a certain level of consumerism, helping low-income consumers to maintain their purchasing habits in 2013.
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