Now Available: Home Care Packaging in Germany
Overall, home care products is a very mature and saturated market, offering few growth opportunities. Apart from that, many other factors work against value and volume sales, for example, demographic ones, lifestyle-related ones, as well as those concerning the product properties. Fewer children on the one hand and more (very) old people on the other hand mean less demand for specific products. Also, with ever-busier lifestyles many people have considerably less time and willingness to do...
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