"Baby and Child-Specific Products in Cameroon" Now Available at Fast Market Research
As disposable incomes grow in the country, especially among working class women, sales of baby and child-specific products are being positively impacted. Following the trend seen over the review period more women are working in Cameroon and thus becoming less and less dependent. Consequently their purchasing power, as the main buyers of these products, is increasing. Thus, the category was able to post strong current value growth of 8% in 2013. Manufacturers intensified their brand campaigns through advertising and point-of-sale...
View full press release