New Market Report: Home Improvement in China
Despite the ongoing introduction of tighter policies with regard to real estate, which restricted demand for speculations within the industry, residential houses maintained double-digit growth in 2013. According to the National Bureau of Statistics of China (NBSC), total sales of residential real estate achieved 18% growth in sq m in 2013, which in turn also bolstered sales of home improvement. In addition, trading up demand among consumers, especially in floor tiles to more expensive wooden flooring, also contributed to the...
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