Recent Study: Sets/Kits in the Czech Republic
Sets/kits is a slowly developing category in beauty and personal care as manufacturers have focused mostly on other categories. However, interest in sets/kits was on the rise in 2013 as these products' more favourable prices convinced consumers to purchase them instead of individual products. The most popular were sets/kits offering products which are used on a daily basis, for example bath and shower, hair care or make-up. Sets/kits recorded an increase in current value terms of 1% in 2013 to...
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