Sun Care in Uruguay - New Market Research Report
Sun protection continues to be the largest product category accounting for 87% of total sun care product value sales in 2013. Even though Uruguayans are perfectly aware of the dangers involved in being exposed to the sun without adequate protection, the reality is that skin cancer cases are increasing due to sun exposure. Local authorities are increasing prevention campaigns but these campaigns are failing to reduce the number of cases of skin cancer, and even dermatologists say the numbers are...
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