Recent Study: Bottled Water in South Korea
Bottled water maintained its robust growth in 2013 based on an expanded consumer base and diversified product offerings. It was one of the most dynamic categories within the total soft drinks market and players were eager to capitalise on the booming demand. According to an article from chosun.com, the number of brands of bottled water exceeds 210 with varying degrees of prices, as there is no local regulation to control bottled water prices. Among the multitude of brands and choices,...
View full press release