Fulfillment Considerations of Subscription Gift Boxes
Behind the arrival of every subscription box is a well-orchestrated chain of events that delivers the customer experience while managing costs. The fulfillment process starts with receiving components, sourcing packaging, and assembling everything together in a box that represents the brand appropriately, with final consideration given to the shipping method used to deliver the box to a customer's doorstep. There are several key drivers in the back-end fulfillment of subscription boxes that are all interrelated and affect the fulfillment process.
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