Frequent Flyer Best Practice Credit Cards Industry 2015 by Market Research Store
Banks are increasingly using frequent flyer credit cards as a tool for maintaining relationships with top-end customers. Financial institutions are putting forward premium experiences and offers such as lounge access at airports, free or heavily discounted air tickets, preferential treatment at hotels and resorts and insurance cover to increase loyalty and develop deeper banking relationships. Consumers – particularly those in the mass affluent segment – are traveling more than ever, and forecasts for outbound trips indicate that this trend will...
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