Global Mobile Advertising Market 2016 Growth, Trends, Research and Industry Analysis
Overtaking television, the internet is expected to lead the global advertising market, thanks to the rising spending on the worldwide mobile market. The growing adoption of mobile advertising will see a downfall in the use of traditional advertising mediums such as television, radio, and newspaper. In the years to come, the ad-spend on mobile advertisements is expected to increase. By the end of 2016, mobile ads will surpass the desktop ads to be the most used medium by leading players...
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