Recent Study: The Big 15: Strategies and Priorities of Top Packaged Food Players in Comparison
This briefing focuses on the strategies of the top 15 players in food, which command 20% of global revenues. It outlines three common strategies for their growth over the last decade: investment in health and wellness, consolidation of power brands and portfolio shift towards fast-growth products. After reviewing key recent M&A's, the report gives a snapshot of the future of Big Food in light of the slowdown in BRICs, maturing marketplaces and the booming artisanal movement in advanced economies...
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