New Market Study, "Global Female Depilatory Products Market 2016-2020", Has Been Published
The global female depilatory products market is driven by the established nature of organized retail in the developed markets and product innovation. Product innovation requires significant investment in R&D. L'Oreal invested $847 million in the R&D of its cosmetics segment and registered 497 patents in 2015. In the same year, Reckitt-Benckiser spent $214.1 million and P&G spent $2.05 billion on R&D.
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