Analysis of Global Direct-to-Patient Digital Marketing Market 2016 - 2026
The 21st century can aptly be described as the 'social network era'. The rapid evolution of telecommunications technology, improving Internet infrastructure across the developing world and booming demand for smartphones has made us live in an interconnected and interdependent age. The world has never seemed smaller and technology has impacted every aspect of our daily lives. For a very long time, the medical, healthcare and pharmaceutical industries had avoided using Social Media platforms for a number of reasons. It was...
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