Are Self Development Products Really a Fraud
An article that was published on the Globe and Mail website says that some marketing methods are benefiting from our sense of regret to offer more self-help books. Mr Thomas Allard; an expert in marketing and behavioral science at U.B.C, says that feeling guilty is one of the very best motivators around to help people get encouraged to turn their lives around. But have some marketing businesses tapped in on this finding to boost sales in the personal development sector?
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