Consumer Loyalty in UK Financial Services Waning as Concerns About Loyalty-Reward Gaps Increase
Financial service institutions are facing challenges in terms of concerns among consumers that their loyalty is not rewarded by companies. The perception of the level of loyalty vis-à-vis the financial rewards that consumers get has created challenges in the UK financial service industry according to a new report added to the comprehensive repository of Market Research Hub (MRH). As Open Banking gains traction, there is increasing pressure on financial services industry to not only meet but exceed the expectation of...
View full press release