US Mass Merchandisers Need to Focus on Building Consumer Loyalty to Mitigate Pressures from Outside Channels, Observes a New Report
Mass merchandisers continue to enjoy popularity among consumers in the US, but loyalty and repeat sales remain low, according to a new research report added to the repository of Market Research Hub (MRH). The report titled "Mass Merchandisers - US - December 2017" offers credible information and insights on the key factors that are impacting consumer behavior towards mass merchandisers in the US.
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