Facial Tissues Market: Driven by Increasing Disposable Income
Tissues started getting commercialized in the U.S. 150 years ago as a part of toiletries, initially as toilet paper. Gradually, the use of tissues widened to facial tissues. One of the significant evolutions in this sector was introduction of facial tissues under the Kleenex brand by Kimberly Clark Corporation. This introduction was aimed at replacing cloth towels with facial tissues for removing facial cold cream. Slowly, several companies introduced facial tissues as substitutes for disposable handkerchiefs. Though numerous brands including...
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