Eye Makeup Market Predicted to Register Significant Growth, to Grow at 5.9% CAGR
The Gen Z and millenial consumers are extremely techno-savvy. These consumers also depend on free-to-air digital marketing channels and their peers to make purchasing decisions. Keeping this in mind, L'Oréal Paris has unveiled a new influencer-minded marketing strategy recently. This announcement would atleast turn a few heads in the global eye makeup market.
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