Loyalty Management Market Emerging Trends and Company Profiles to Watch- Oracle, SAP SE, Comarch, ICF Intl, TIBCO Software, Lumata in 2017-2025
Loyalty management deals with designing of rewards to consumers for past purchase as well as provides them incentives with an objective to make future purchase. Rewards program aims at providing strong value to the customers followed by improved customer penetration, cross selling and retention. A loyalty management system consists of operational parameters which include funding options, program design and transaction types among others.
View full press release