Fragrances-UK-August 2019: Wave of Product Launches Triggers Growth
According to Oxford Economics, UK consumers in 2018 spent £7.5 billion on fragrance products- ~£4 billion was spent on bath and body products. The fragrances industry has immensely contributed to the UK's balance of payments through the income it made from exports. In line with it, women's body sprays have fueled the market growth as unisex fragrances soars in popularity.
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