Recently Released Market Study: Electronics and Appliance Specialist Retailers in the Us
In 2011, consumers were still wary of spending on large discretionary purchases such as televisions or large household appliances but more willing to spend on smaller ones such as phones and other portable devices. The adoption of new television technologies did not occur as many in the industry expected, which slowed sales in one of the largest product categories for electronics and appliance specialist retailers. Competition for reluctant consumers led to deep discounts and heavy promotional...
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