"Home Laundry Appliances in the United Kingdom" Now Available at Fast Market Research
There was a marked shift towards higher capacity machines in home laundry appliances at the end of the review period, with this linked to busier consumer lifestyles. Consumers were keen to spend less time on washing their clothes, due to longer working hours and commutes and a general unwillingness to spend precious free time on housework. Consequently, consumers increasingly traded up to larger machines. Within automatic washing machines, 12.0-14.9kg machines saw the strongest volume growth in...
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