"Herbal/Traditional Products in Portugal" Now Available at Fast Market Research
Herbal/traditional products are the first option in treating and preventing health problems amongst Portuguese consumers. Perceived as more natural and having fewer side effects, herbal/traditional products continued to see increased popularity in 2011. Despite the growing popularity of herbal products in Portugal, however, the category is suffering as Portuguese consumers are avoiding spending on products not considered indispensable, including herbal/traditional medicines.
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