Yoghurt and Sour Milk Products in China - New Market Research Report
Rising health consciousness among Chinese consumers has driven the development of yoghurt. Though sales of sour milk products remained negligible. Many consumers have become interested in consuming spoonable yoghurt as manufacturers positioned it as a healthy dessert or snack option. Drinking yoghurt manufacturers focused more on pro/pre biotic ingredients, which claim to aid the digestive system.
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