Market Report, "Fast Food in Taiwan", Published
In order to capture the growing demand for eating out and to compete with other types of consumer foodservice brands and outlets, players upgraded their services to include providing super value food and improving the ambience within their stores. In recent years, McDonald's, KFC, and Burger King invested greatly in outlet renovation to create stylish and relaxing dining environments. In addition, convenience store chains such as 7-Eleven and Family Mart also provided comfortable seating areas...
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