New Market Study Published: Luxury Goods in Ukraine
Even showing one of the worst growth rates in the review period, luxury goods had a double digit value increase in 2012. Economic growth and an increasing proportion of people with a high level of income allowed the market not only to keep its value but even increase it. Other drivers included store network development and the widening of the product range. Consumers' readiness to pay higher prices for a recognisable brand drove an ascending trend in unit prices, which...
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