Market Report, "Home Care in Slovenia", Published
Home care registered retail sales growth in 2011 as the general economic conditions and consumer confidence continued to improve. Slovenians are becoming increasingly sophisticated in selecting home care products and they carefully consider product benefits against its price. 2011 saw the further polarisation of the industry as private label retained loyal buyers. Meanwhile, premium products, especially ones with added-value properties, continued to grow, driven by improving disposable income...
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