New Market Report: Surface Care in Dominican Republic
Informal retailers have negatively affected the surface care product market in the Dominican Republic, taking advantage of lower prices and a mobile platform that allows them to promote their products directly in low- and mid-income neighbourhoods. They offer mostly floor cleaners and multi-purpose cleaners which are bottled in PET plastic containers with no brand. Informal products are illegally mixed and bottled by chemists, and are sold alongside the popular bleach. Low-income and mid-income...
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