New Market Study Published: Luxury Cigars in Switzerland
The negative growth recorded in luxury cigars throughout the entire review period resulted mainly from the combined effects of the economic recession and Switzerland's recently introduced public smoking ban. There is a sizable consumer group in Switzerland for whom cigar smoking is very much a dispensable luxury and the economic recession had the effect of reducing cigar consumption among this consumer group. In addition, the public smoking ban exacerbated the negative effects of the smoking.
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