Now Available: Home Care in Finland
Home care saw a healthy growth in value terms in 2012, which was similar to that of the previous year. The category benefited from high manufacturer activity. Several new product lines, line extensions and even new product types were launched in 2012. Although some areas of home care were stagnant, the most important home care categories faced an increasing demand for convenient and efficient products. Laundry care, surface care and dishwashing, all mature categories in volume terms, saw their...
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