New Market Research Report: RTD Coffee in Azerbaijan
Towards the end of the review period, a still limited range of brands remained available in Azerbaijan. Low awareness, high unit prices, weak advertising support and low penetration in key retailers contributed to low sales of RTD coffee in Azerbaijan. However, the Starbucks Frappuccino range, which includes Frappuccino Vanilla, Frappuccino Mocha and Frappuccino Coffee options, appeared towards the end of the review period. The distributor of these brand assortments allocated them in key...
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